The Campaigns

Partnerships

Joseph has always believed branded content should be just as entertaining as everything else he creates.

Clinique Amazon Instagram

A/Case Studies

Stills from Joseph Arujo’s Clinique Moisture Surge videos beside the campaign’s Snapchat Story insights

01 — 2025

Clinique

9.77M+ Views

Over a 12 month partnership with Clinique, Joseph created five original videos spotlighting the Clinique Moisture Surge collection. The work centered on the Moisture Surge Hydrator and later supported the launch of Moisture Surge Active Glow Serum, generating more than 9.77 million combined views.

Joseph in various Amazon Influencer Program brand campaigns

02 — 2024

Amazon

15M+ Views

Joseph’s long term partnership with the Amazon Influencer Program has grown across more than 10 campaigns. From Amazon Fashion collaborations and $1,000 giveaways for his community to a creator summit in Las Vegas and a Back to School magazine feature distributed to more than 10 million people, the partnership has continually created new ways for Joseph to connect Amazon with his audience.

Stills from Joseph Arujo’s Instagram campaigns: Young Miko’s Algo Confessions and the Meta AI tutorial “How to Edit IG Pics Like an Influencer”

03 — 2026

Instagram

From Fan to Creative Partner

Joseph partnered with Instagram and Meta AI on two campaigns rooted in fandom and creative tools. After Instagram discovered his love for Young Miko through earlier content, he was selected to promote her episode of Algo Confessions. He later developed "How to Edit IG Pics Like an Influencer," an original tutorial series showing audiences how to transform their photos using Meta AI Effects in Instagram Stories.

B/Ways to Work Together

01

SPEAKING & PODCASTS

From industry panels to podcast conversations, Joseph shares his experiences navigating the creator economy, offering a firsthand perspective on the ever-changing world of digital media.

02

BRAND PARTNERSHIPS

Joseph works with brands to create original content that feels true to his personality. Whether it's a one-time campaign or a longstanding relationship, the goal is to make something his audience genuinely wants to watch.

03

MODELING & CREATIVE

From editorial shoots to fashion campaigns, Joseph brings his personal style and on-camera experience to creative projects beyond his own social channels.

04

HOSTING & INTERVIEWS

With a microphone in hand, Joseph brings his own approach to celebrity interviews and entertainment coverage, both on location and in the studio.

Have something in mind?

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Whether you have a full campaign planned or just the beginning of an idea, Joseph would love to hear what you're thinking.