Joseph Arujo®

Nº — The Campaigns

Partnerships

Partnerships built like stories — not ad reads. The work is collaborative, culturally aware, and made to be remembered.

Clinique Amazon Instagram

A/Case Studies

Images of Joseph in Clinique Campaign

012025

Clinique

9.77M+ Views

Over a 12 month partnership with Clinique, Joseph created five original videos spotlighting the Clinique Moisture Surge collection. The work centered on the Moisture Surge Hydrator and later supported the launch of Moisture Surge Active Glow Serum, generating more than 9.77 million combined views.

Joseph in various Amazon Influencer Program brand campaigns

022024

Amazon

15M+ Views

Joseph’s long term partnership with the Amazon Influencer Program has grown across more than 10 campaigns. From Amazon Fashion collaborations and $1,000 giveaways for his community to a creator summit in Las Vegas and a Back to School magazine feature distributed to more than 10 million people, the partnership has continually created new ways for Joseph to connect Amazon with his audience.

Joseph Arujo in a Meta AI + Algo Confessions Instagram Campaign

032026

Instagram

From Fan to Creative Partner

Joseph partnered with Instagram and Meta AI on two campaigns rooted in fandom and creative tools. After Instagram discovered his love for Young Miko through earlier content, he was selected to promote her episode of Algo Confessions. He later developed "How to Edit IG Pics Like an Influencer," an original tutorial series showing audiences how to transform their photos using Meta AI Effects in Instagram Stories.

B/Ways to Work Together

01

Campaign Storytelling

Short-form narrative content built around a brand moment — concepted, shot, and delivered as a story people actually finish.

02

Ambassadorships

Long-term relationships where the brand becomes part of the world, not an interruption to it.

03

Creative Direction

Concept, tone, and visual language for creator-led campaigns — on either side of the camera.

04

Appearances & Events

Launches, panels, and cultural moments where presence is the deliverable.

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